"Family Matters" – Art Installation by Piven
"Family Matters": Crowd-sourced art installation together with renowned artist Hanoch Piven
Beit Hatfutsot and artist Hanoch Piven invite families from Israel and around the world to participate in a unique crowd-sourced art installation. "Family Matters: What Families are Made Of" is a one-of-a-kind initiative, whereby families take an active part in creating a huge art installation at the heart of Beit Hatfutsot – The Museum of the Jewish People. This project brings a whole new meaning to the Beit Hatfutsot mission, “You are part of the story”.
In this installation, families create their own family portrait in a crafts workshop using the characteristic Piven methodology of ready-made materials. Upon completion, families are invited to reflect on their work, tell their story and define what characterizes them as a family. The portrait will be professionally photographed and each family will receive a high-quality copy of their portrait. Another copy will be digitally converted into a 10X10cm "pixel", printed at HP Indigo offices in Nes Ziona and become part of the art installation created exclusively by Hanoch Piven. The complete installation will consist of 3,600 family portrait 'pixels', 12 meters wide and three meters high.
The “Family Matters” program takes place at Beit Hatfutsot from August 5-August 23, 10AM-7PM. All are invited; the activity is suitable for ages three and up. English workshops are also available. For more information, contact email@example.com; Tel. 972-3-7457808
The Family Matters website: www.familymatters.org.il